Google Adsense Program
Maximize the
Benefits of Using
Pay Per Click Adsense Ads
Adsense ads are a form of pay per
click
advertising.
Once accepted you put the adsense ad code Google provides on your
website and when your visitors click on the ads you will start earning
income.
Viola!
You have just launched a new career as an internet
entrepreneur.

PPC earnings usually starts
off at pennies a
day. As you add web pages and more content (and more ads) a lovely and
profitable snowball effect starts to occur.
The pennies a day turn into dollars a day which turn into hundreds a
month and over time even thousands!
Remember that patience does pay off. But don't expect to get
rich
overnight.
The keywords you choose for your individual web pages
will have a significant bearing on the amount of income generated by
the ads that
Google will serve to that particular web page.
Make sure that the keywords you select for each web page not only make
sense for your site's content but can be seamlessly integrated into the
information presented on the page. (The free Search
It! tool will help you research the best keywords to select
for each
web page.)
Let's say you are building a page on how to select Google adwords.
While "adwords Google com select" is a profitable keyword phrase it
just doesn't make as much sense as the lower value keyword phrase
"select Google adwords".
And
be warned!
READ the
Google Adsense Program Agreement very carefully.
There are many terms to the program's conditions that you need to
ensure that you are in compliance with, such as:
- Requirement for a Site
Privacy Policy
- Do NOT
ever encourage Fraudulent Clicking on Ads
- Appropriate Presentation of Adsense Ads
For example, small graphics lined up next to the ad text links are not
allowed.
There are a plethora of strategies that webmasters use to maximize the
potential revenue generated from Google pay per click ads.
The Google Pay Per Click Adsense Program offers several different
tutorials to help you utilize the best placement for adsense on your
site pages:
Google even shows you where the most effective placement of ads is with
this "heat map":
Once you have the basics down, start monitoring your results.
Experiment with different color schemes, ad placement, ad unit sizes,
and keywords to improve the revenue generated by the adsense ads.
Bear in mind that each site is different so there isn't just one sure
fire strategy that is going to work the same way or produce the same
results for all websites.
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